HPP assisted SGN Group in the consummation of the acquisition of Hobby Hall


HPP assisted SGN Group Oy in the acquisition of the business operations of Hobby Hall from Stockmann Plc.

Hobby Hall will become a significant part of SGN, as the transaction includes Hobby Hall’s assets and liabilities and all of its business operations. With the acquisition of Hobby Hall, SGN is looking to develop its consumer business along with its current e-commerce operations.

In connection with the transaction, the logistic operations of Hobby Hall with its 130 employees were transferred to Posti Ltd as part of an outsourcing arrangement.

Established in 1933, SGN Group is a Finnish family business in the commerce sector.

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